Showing posts with label corporate gifts. Show all posts
Showing posts with label corporate gifts. Show all posts

Monday, 3 February 2014

The Benefits Of Using Promotional Products In Your Business Marketing

There are many ways that you can get your company brand and logo out into the public view. Using promotional products in your business is one of those ways. It does not matter if you have a big or a small business, you need to get word out to the public regarding your business and what you do if you want to be successful. Let us review some of the top benefits in using these types of materials to promote your business.

1. Stand above the competition with promotional items: 
Using these products will help provide your company with a unique, creative flair that other companies are not using. This will help you to stand out from the rest of the competition. By passing out these types of items, you are opening the line of communication within a community about your company and the services that you provide. It makes an excellent icebreaker and the recipient is more likely to listen to what you have to say.

2. Actual and inexpensive advertising solutions: 
These types of products are much less expensive than radio or television advertising is. For a small investment, a company can obtain effective exposure that is typically reserved only for large companies that have huge budgets for advertising. Think of a promotional tee shirt. The recipient will wear it out in public to the gym, to the store, while they are active– it is like a walking billboard for your company. All for just a fraction of what you would pay for an actual billboard advertisement.

3. Useful, tangible items for giveaways: 
These products are useful items that people can keep with them at all times for future reference. The usefulness of the item goes beyond the person who receives it. If the product is unwanted, it is typically passed along to the next person who may use it and benefit from it. The more that a potential customer is exposed to your brand the more likely they are to think of your company when they need assistance. A promotional item such as a tote bag has the ability to show off your company logo on a daily, even hourly basis.

4. Flexibility of items purchased: 
These types of items are flexible and can be made to match the theme of a business or holiday event. Although they are inexpensive, these items can create a positive impression of the company. You can use these inexpensive items to reach beyond the scope of your normal target audience and to draw in new clients or customers.

5. Unique way to introduce a new product to a target audience: 
This is a unique way to introduce a new product into the market. The target audience can evaluate the product, determine if it is good or not and then the company can collect data to perfect the product. Not only does this work to improve the new product but will also increase consumer confidence in the new item if the target audience finds them useful.

*Source: Joshua Cintron

Wednesday, 15 January 2014

Marketing with Promotional Products

It can be tough to market your business, especially if you have eager competitors at your heels. Promotional items can be useful marketing tools, and they can improve your brand and your reputation if they’re correctly used. 

Just like with any effective marketing strategy, you need to do the research and ask yourself a few important questions before you dive headfirst into marketing your company with promotional products.

Why Promotional Products are Effective Marketing Tools
  • They provide extended brand exposure. Unlike a traditional advertisement, promotional products are difficult to miss. A tote bag with your logo will surely get more attention than a newspaper ad and your clients will be able to get repeated use out of it.
  • They're valuable. Flyers have become less effective means of marketing because they are often ignored and thrown away. Promotional items like t-shirts or stress balls aren't likely to get tossed because they are more like gifts than advertisements.
  • They present a creative marketing spin. Billboards, radio spots, newspaper advertisements, and television commercials are fine, but they're not exactly original. Promotional products are not only more creative but also more tangible to customers.
  • They're inexpensive. Any experienced marketer can tell you about the high costs of traditional marketing methods. Promotional items are available in such a wide variety of shapes and sizes that there is something for any budget (even if it's just a key chain).

How Promotional Products are Used for Marketing
  • To generate brand awareness. Promo items quickly spread the word about your business. People love free gifts and samples, and clients are likely to tell their friends about the personalized merchandise you distributed with your friendly slogan!
  • To commend a job well done. Employees deserve rewards for their hard work and dedication, and high-ticket promotional products like desk awards can improve morale and reinforce loyalty.
  • To say "thank you". Sending follow-up emails to clients is always smart, but giving a high-quality promotional item is even better. When you send a gift like a photo calendar after a big sale, you can bet that you'll see some repeat business.
  • To use as coupons and special offers. Many businesses print coupons on promotional pens or offer t-shirts that entitle customers to discounts. There's no limit to what you can do if you get creative with your promo items.
  • To organize a giveaway with prizes. By using your own custom merchandise as prizes, you'll give winners what they want while exposing your brand at the same time!
  • To provide exclusive gifts to members. Membership fees are standard for numerous clubs and organizations, and many people are reluctant to pay them. Giving an exclusive promotional product as a member gift may encourage people to join.
  • To raise money for charity. Non-profit organizations and charities often hold fundraisers and auctions. Make yourself known by donating a high-end promotional item or a fancy gift basket; the cause will gain funds, you'll gain exposure, and the customer will receive a memorable gift.

How to Distribute Your Promotional Products
  • Bulk mailings. Direct mail is still one of the most effective marketing mediums because it puts your message straight into customers' hands. You'll need potential clients' names and addresses to pull this off, though, because mail addressed to "Current Resident" always ends up in the round file. Also, don't forget to pre-calculate your shipping costs!
  • Personalized pencils or magnets may work just fine, but plastic sports bottles might not.
  • Trade shows, expos, and conventions. Trade shows usually have a wide variety of attendees from different career fields, which means there are ample opportunities to market your company and drum up new clients. There tends to be a lot of competition at conventions so you should work hard to customize a stand-out promo item that will draw interest.
  • Conferences and meetings. Conferences are excellent resources to market to others within your industry, and meetings give you the chance to meet face-to-face with customers. Give participants a personalized gift for attending your seminar and you'll boost your brand.
  • Grand openings, holiday parties, and special events. People get excited about social gatherings, and it's easy to strike up a conversation with potentially-interested clients. Market your business by giving away custom-shaped stress relievers at the grand opening or year-end party that are good for an exclusive discount on their next visit, and you'll have people lining up around the block to shop with you.
*Source: Marketing Made Simple

Sunday, 22 December 2013

Promotional Water Bottles: Which One is Right for Your Brand?

We expect your reaction to be: Where do I start?!” There's tons of water bottles available!

Don’t worry. We, at Karam Advertising are here to help you make the first choice in your promotional water bottle journey. The first choice you’ll have to make is what type of water bottle will be best suited for your giveaway. Below are short descriptions of and uses for the four different general styles of water bottles we carry.

 Metal Water Bottles. This category includes both aluminum and stainless steel bottles. While you could argue that one material is better than another, they both have the same level of appeal when it comes to being a promotional item. Since these reusable bottles have the longest shelf life, they are best used to promote companies or brands as a whole, and not specific events. The downside is that if dropped, they can dent.

Great uses: General promotion, anniversaries, grand openings, wedding favors.

Plastic Sport Bottles. The least expensive option of all the promotional water bottles, these bottles are nice and flexible and all have easy openings to get water quickly. Plastic bottles are wonderful for special events, especially if they are for a charitable cause. Sport bottles, however, can start to warp if hot liquid is placed inside of them. [Note: I don’t know why you would put hot liquid in a water bottle, but stranger things have happened in the world.]

Great uses: Company picnics, fundraiser walks, special events.

Acrylic Tumblers. Even though many of the tumblers on our site are better suited as travel mugs for coffee, there are a handful of bright and colorful tumblers that are just perfect for holding water. The dual wall insulation in acrylic tumblers means that water will stay cooler longer, and not condense on the side of the tumbler. Many come with straws which keep spilling to a minimum. These should also not be used with hot liquids.

Great uses: Employee rewards, resells for fundraising, general promotion.

Polycarbonate Bottles. Not all polycarbonate bottles feature a screw off lid, but most do. Polycarbonate is plastic, but it is harder and inflexible, unlike the sport bottles. These bottles are ideal if they are going to be in the middle of the action, as they don’t shatter, dent, or puncture from normal use. They are the ideal bottle for athletic events.

Great uses: Fitness events, athletic teams, resells as fan merchandise, trade show giveaways.

Still need some help? As always, our sales teams are standing by to help you pick out the perfect promotional water bottle for your next giveaway or promotion. Feel free to contact us through email: sales@karamadvertising.ae or call directly to 00971 562919715.

*Source: Mandy Kilinskis

Monday, 9 December 2013

Why Promotional Products Still Matter

Marketing has become an incredibly clever form of publicity - after all, it seems that no matter where we turn, there is advertising of some sort or another. Whether it be television adverts, bus ads, magazine adverts, online banners, social media and sponsored ad, it seems to be never ending.

And yet more traditional forms of advertising, such as Promotional Products - are still going strong. Whilst many people may have assumed that this form of advertising and marketing was dead in the water - the opposite is, in fact, true as promotional products are still an incredibly powerful marketing tool. 

What is the point of releasing Promotional Products? 

Promotional products allow people to see your brand, associate your brand and recognise your brand. All these things are important as the more people who become aware of your brand - the better results you will see in business and sales. 

What items should I use for Promotional Products?

Well, a lot of the time it depends what your business actually is and what your budget is too. Both these things are likely to influence the type of promotional product you opt for. In general though, most companies tend to opt for things such as:

- Stationary: notepads, pens, pencils, rulers, erasers
- Bags: could include purses
- Business items: business card holder, address book, laptop sleeve
- Desk Accessories: Mugs, Glass, Calendars
- Clothing: T-shirts, caps, hats, socks, gloves, sweat bands

Whilst these are the most common items - you really can be inventive with this. In fact, it is often the more inventive choices for promotional products that are the most successful. 

Remember your niche

Keep in mind the niche you're hoping to target though too. For example; t-shirts, caps and sweatbands are often great if you're a fitness brand or a gym. Desk supplies and stationary usually work better if you're targeting businesses or corporate niches. Try not to make the item "over branded" too - a product that is subtle and will actively be used will be much more effective. 

When can I distribute them?

This depends on you. Perhaps you're looking to catch the eye of a potential client or customer? In which case - sending them a free gift (in the form of a promotional product) is a great idea, as they're more likely to pay attention to your business and brand if you've made the effort to send them something. Another occasion you could distribute them is during a trade show, an open day, or just out in public? You'd be surprised at how much attention "free stuff" will earn you and how people's curiosity will be roused. Have people form a queue around your distributors and watch the curiosity build, and your brand's reputation too with these tradeshow giveaways. 

Is it easy to implement? 

There are many outlets out there that stock and personalise cheap products that you can then distribute as promotional products. A great idea for small businesses (with small budgets) is to trial a few items first - this way you see which are most successful and which get the best return on investment. 

When executed properly a promotional product marketing strategy can be hugely successful and very rewarding, both for sales and revenue, and the brand's awareness and reputation. So don't rush into it, consider your option and find the perfect product.

*Source: Elle-Rose Williams

Tuesday, 29 October 2013

How to Increase Sales by Choosing the Best Promotional Product for Your Campaign – 5 Steps


Big brands consider promotional products a significant part of the marketing mix, even when budgets are tight. Xerox, for example, always includes them in its annual budget, says Beth Ann Kilberg-Walsh, Manager, Marketing Communications at Xerox Corp.

Promotional products are important, especially during tough economic times, she says, because that’s when companies need people to take action. “We’re all so serious these days ... you have to create some type of fun … a little bit of enticement just to make the person act,” says Kilberg-Walsh. “Everybody wants to win something; everybody wants to get something.”

Marketers need to be more strategic about how they launch campaigns involving promotional products. They should watch what they spend, whom they target, and how they maximize the ROI.

Promotional Product Campaign Made Simple: 5 Steps

Step #1. Define the objective

If the objective is to increase sales by 20%, determine that figure up front in order to track success later on.

Also, decide whether the objective is branding-oriented or strategic to ensure that you choose the right promotional product for the campaign.

Step #2. Define the budget

If the objective is to generate $50,000 in your new business, don’t spend $70,000 on the promotional product campaign. Try to at least double the return on investment.

Step #3. Consider the variables

Consider these variables when choosing the most relevant promotional product for a target audience:

--> Variable #1. The Target Audience

Promotional products must make sense for the target audience.

Once you’ve defined the demographics of the target, ask yourself: How do they spend their time? Where do they work: at a desk, on the move or both? What would be useful or novel to them? What has worked at reaching them in the past?

Here are some promotional products that appeal to just about every audience:

-Magnets. They’re functional, versatile, and easy to find when needed.

“It’s not a big item to carry at a [trade] show,” says Ron Lehner, President of Total Automotive, a wholesale automotive parts company. “When [attendees] get back, they slap it on a filing cabinet and, six months later, they start thinking about our company and remember it’s on the magnet.”

-Bags. They’re hot commodities, especially reusable grocery bags, because so many people use them.

-T-shirts, pens, hats, calendars, key chains, mugs, etc.

Other promotional products appeal to very specific audiences. USB flash drives, for example, appeal to techie audiences.

--> Variable #2. The Message

What do you want to convey? Is it the value proposition or specific benefits for the target audience?

--> Variable #3. The Promotional Product

The hardest part is finding the appropriate three-dimensional manifestation of a message.

If the message is about keeping clients’ Web applications secure, the best promotional product might be a USB flash drive with a biometric strip.

If the message is about connecting clients with opportunity, the best promotional product might be a NERF football. Xerox used a Rubik’s Cube to symbolize putting the pieces of a puzzle together.

TIP: Make promotional products part of a strategic, integrated marketing plan to get measurable results.

Step #4. Start with small tests

Lehner says that the best advice he could give to other marketers is to start out small and test to see what works. Then, when you find something that works, run with it.

Step #5. Measure success

Create an online registration form that Web visitors must fill out to get newsletters or special product information. Lehner used this method to determine how many leads came from the mini-CD he gave out at trade shows.

“How did you hear about Total Automotive, Inc.?” is a required field on the company’s registration form. Registrants can choose from the answers provided or select “other” and write their own.

Create and distribute an email address unique to the promotion. It channels responses to one place, making it easier to measure the number of responses generated.

Examples of Successful Promotional Product Campaigns

Consider these successful campaigns from the 2008 Promotional Products Association International Pyramid Award winners.

--> B-to-B Example

Objective: 3M wanted to increase respirator sales and build brand awareness about its complete line of 3M disposable respirator products

Target Audience: A list of 800 distributors who were selling some but not all 3M respirator products

Strategy: An eight-part direct-mail campaign that spanned about 17 months. Each direct-mail piece contained a sample respirator and a related promotional product. A clear piggy bank, for example, delivered the message, “We want you to breathe through your nose, not pay through the nose.”

Promotional Products: A keychain, a pair of Elvis sunglasses, and an embroidered hat were used in conjunction with the sample respirators. Each had a unique message that tied it to the sample respirator.

Results: 20% sales increase of 3M’s entire respirator line following the launch of the promotional product campaign.

--> B-to-C Example

Objective: Arby’s wanted to keep customers coming back

Target Audience: Arby’s current customer base

Strategy: Arby’s created a loyalty coupon program that allowed customers to sign up and get a card with a removable bar-coded keychain tag. Anyone presenting the tag got an automatic discount. Each tag exhibited the company’s message, “I’m thinking Arby’s.”

Promotional Product: A discount card with removable keychain tag

Results: An Arby’s in the target area reported a 25% increase in sales directly attributed to use of the discount cards.

*Source: MarketingSherpa

Tuesday, 22 October 2013

Travel Accessories

Let us present you with these fantastic travel promotional items to ensure a trip that is out of this world. Whether you're looking for fun imprinted snacks for your airline or special promotional gifts for frequent travelers, we've got the custom printed travel accessories that you need. We understand that customer satisfaction is imperative to you. By making everyone's trip as enjoyable as possible with promotional travel products, they're guaranteed to use your services again. Whether you're at sea on a luxurious cruise ship or high in the sky, we ensure a picture perfect price on the promotional products you need.











Wednesday, 16 October 2013

Boosting Brand Visibility With Promotional Giveaway Items

Why is brand visibility important for your business? The answer is simple – good brand visibility signifies the ability of your products/services to attract the attention of your target audience. Since we live in a world dominated by cutthroat competition, superior brand visibility will determine how well your business survives in the industry.

There are so many ways to ensure that your brand receives distinct visibility that sets it apart from others. One way is to make sure that your business has excellent visibility on social media sites such as Twitter and Facebook. Another way is to constantly inject funds into product research so that your offering evolves and gets converted into the very best. Of course if you are a recent start up, you will find it difficult to release funds for research on a regular basis.

Let us take the example of a new business which had a tricky time getting their retail store noticed. They tried all the tricks in the book – from TV and radio ads to expensive billboards. But shoppers failed to turn up. They then turned to promotional merchandise and voilà, their business started to look up. The number of shoppers increased exponentially within a week. So how did they make use of promotional merchandise?
First, they got pens imprinted with their logos and had them given away along with flyers at local malls, the parish church and schools. Then they had t-shirts and backpacks customized and distributed as well. Soon the streets were filled with people sporting their merchandise. Eventually, the retail store got the rightful visibility it deserved and a lot of faithful customers in the bargain.

So how much do you think this new business spent on promotional merchandise to get their business around? Well, the answer will surprise many – their total expenditure on bags, pens and t-shirts amounted to less than thousand dollars. And they were soon earning thousands of dollars in sales every day. Since promotional items are available in bulk for very cheap, the Return on Investment (ROI) is always very high.

It’s a rewarding experience to see your logo imprinted on quality items!

Personalizing giveaway items is definitely a pleasurable experience. You get to interact with designers and marketing personnel representing the promotional product site – and they definitely know how to get their products customized to meet your branding requirements!

Thousands of other business owners and representatives spend a portion of their marketing budget on giveaways. And they gain good brand visibility from them.

Giveaways – You’ll be spoilt for choice with the variety on offer!

Karam Advertising has thousands of giveaways arranged in easy-to-understand categories. From Apparel and Bags to Office Stationery and Writing Tools, there is a lot of offer. When you decide to go for giveaways, there are a couple of things that you should keep in mind:

1.    The imprint area of the product should offer maximum visibility area for your logo so that your giveaways get noticed wherever it is used.

2.    Your giveaway should have a color that matches your branding requirements. The color you choose should keep your logo in focus. You can get in touch with the customer care and they will help you choose an ideal item better.

3.    Your giveaway must be practical in nature and long-lasting to ensure that they last for years. Everybody loves receiving freebies and they will continue using your giveaways, giving you quality visibility over the years.

Hope this article helps you choose promotional items as your ambassadors of your marketing campaign. All the best!

*Source: Gary Taylr

Sunday, 13 October 2013

Choosing Holiday Promotional Items

With the holidays coming up, you may want to prepare an appropriate giveaway for preferred clients. Sending a holiday gift is a good way to get your brand remembered and show customer appreciation. Depending on your business, you may want to refrain from offering anything that gives preference to one specific religion, but organizations such as churches and certain political groups may be better off buying items that are affiliated with specific beliefs.

Whatever your specific needs, there are quite a few options for holiday gifts, and it is up to you to decide which is most appropriate for your clientele. Here are a few ideas:

•    Food Gifts. Gift baskets and custom chocolate gifts are always welcome amongst persons of any religious order. The main problem with these is the expense. If you’re on a budget, a custom wrapped chocolate bar with your company name may suffice, or you may consider skipping the promotional product stores all together and building your own gift baskets for top clients –just make sure to include a card with your company name so they know who to thank.

•    Christmas Cards. These are an effective method to send greetings to your many clients without spending a fortune. While you could buy generic Christmas cards at any local store, purchasing them from a promotional product company will allow you to brand them with your logo and a personal message.

•    Calendars. If you provide your clients with a calendar before they buy their own, there’s a good chance they use your calendar and reflect on your brand throughout the new year. These are also very good non-denominational gifts.

•    Stress Relievers. These squishy toys are a good option for doctors, yoga practitioners and other businesses that urge customers to reduce their stress levels, which can peak around the holidays. For the seasonal theme, you can order customized stress relievers in the shape of Santa, the Star of David or snowmen, but remember to orient your gift selection in a manner that will not offend or alienate any of your customers.

•    Ornaments. Many promotional product stores offer customizable Christmas ornaments. While these can be a cute way to send your message, they are quite limiting in that they are only used once a year and many people have too many ornaments to keep corporate ones year after year.

•    Holiday CDs. An increasing trend in holiday promotional products is the concept of holiday CDs. Most stores carry two versions: a Christmas album and a seasonal mix with no religion-specific music. These can be given with cards or on their own. These are a good option for the holiday season, but it is important to remember that like Christmas ornaments, they will be shelved for almost an entire year before clients look at them again.

Once you’ve selected the right item for your needs, be sure to check out Karam Advertising LLC catalogue, or if you want a custom made gift, feel free to drop us an email or contact us for details.

Wednesday, 18 September 2013

5 Benefits of Promotional Products for Small Businesses

Consider this statistic: of the people surveyed, 52% said their impression of a company is more positive after receiving a promotional product from them, and nearly 50% use those products daily. How did your last marketing tactic stack up against those numbers?

5 Benefits of Using Promotional Products:

1. Increased brand recognition.
A goal for businesses, big and small, is often brand recognition. How can you make your brand not only stand out from the competition, but also remain in the minds of customers, both current and potential? One way is to get creative with your marketing. Promotional products are a simple tool that can help increase brand awareness for your small business; by customizing an item that a customer can use in his or her everyday life with your logo, for instance, you’re able to keep your small business top of mind.

2. Mass outreach at a low cost.
With a tight budget, it can be difficult to choose exactly what marketing items make the most sense for your small business, and what items will give you the most “bang for your buck.” With a small price tag but large, lasting impact, promotional products are a great value for your investment. Keep this in mind: A simple giveaway is a great way to increase customer loyalty. If you own a storefront, including a fun takeaway with purchases is a nice way to say thanks!

3. Alternative business card.
While business cards will always be an incredibly valuable business staple, promotional products are a fun, creative way to showcase your contact information. Instead of just leaving a potential customer with your business card, for example, consider leaving behind your business card AND another tangible, branded product. If you own a computer company, and just fixed someone’s machine, pass out your business card and a USB drive!

5. Tactile.
When it comes to marketing your business, another thing to keep in mind is repeat exposure. How can you keep what you do, and your business, consistently in front of customers without consistently spending a ton of money? Easy: Think about what items your customers will want to keep around. If you own a spa, for instance, put an appointment reminder on the back of your business card, as customers will want to keep that around to remember when they have to come back. If you run a bar, think about handing out free bottle openers or koozies.

5. Powerful marketing platform.
What does your marketing portfolio look like? Think about this: If you had to choose between eating the same pizza, twice a week, every week, for lunch, or getting two different lunches each week instead, what would you pick? We think most of you would choose variety. The same principle can be applied to your small business. Although having staple marketing products is important, being able to vary what you’re using to brand your business is important, too!

*by Sarah Matista in Small Business Marketing

Monday, 2 September 2013

Top 10 Most Effective Promotional Products

For a first time buyer, choosing promotional products to display your logo is not an easy task. There are more than a few options out there and several promotional product distributors offer hundreds of thousands of imprintable items.

In fact, going the custom route can ensure that almost anything can be turned into a promotional product. But what about the typical buyer with a modest budget? If you've got some (not a lot) of money and don't know what to choose, this list is for you. Here are the top 10 most effective promotional products.

 1. Promotional Apparel
Custom t-shirts and hats are by far the most popular form of promotional products. Custom wearables account for one-third of all promotional product sales, according to a 2007 study done by the Promotional Products Association International. Logo exposure is extremely high, as people tend to wear promotional t-shirts at the gym and on the weekends.

2. Writing Instruments
At some point or another, people are going to need a pen, so why not give them one with your logo? Promotional writing instruments are well-liked because they're functional items that recipients will actually use. Additionally, statistics show that during the lifespan of a promotional pen, it will have at least 8 owners, which equates a high logo exposure.

3. Bags
A study done by the Advertising Specialties Institute (ASI), the largest media and marketing organization serving the promotional products industry revealed that promotional bags deliver the most impressions per month (1,038 on average). Promotional bags are welcomed by recipients because they are useful products. The most popular types include promotional tote bags, promotional drawstring backpacks, and promotional computer bags.

4. Drinkware
Promotional mugs, custom water bottles and promotional tumblers are always effective giveaways. A logo imprinted coffee mug will sit on an office desk. A promotional travel mug will keep beverages hot and will showcase your branding for the world to see. Custom sports bottles are available for under $1 per piece making them an extremely popular giveaway for customers with low budgets. Promotional Mugs and Drinkware

5. Desk Accessories
Desk accessories for the office are often purchased by companies to give to employees, but are also purchased for trade shows. Exhibitors know that promotional desk accessories, like paper clip dispensers, promotional desk sets and business card cases will be used by recipients and their logos will be seen by anyone who passes. One of the most popular forms of office accessories are promotional stress balls which come in a variety of shapes and sizes, any one of which will get your logo noticed.

6. Calendars
Promotional calendars are among the most affordable promotional products available because of their extremely low cost per impression. A study done by PPAI indicated that 94% of business calendar recipients could recall the logo imprinted on their calendar and 85% of individuals who received calendars in their homes did business with the advertiser.

7. Magnets
Promotional magnets are often chosen because of their affordability and excellent logo exposure. Available in a wide variety of shapes and sizes (the most popular being business card magnets), promotional magnets clearly display contact information and keep it readily accessible at all times.

8. Computer/Electronic Accessories
As technology advances further and becomes a bigger part of everyone's lives, the need for computer related accessories increases. Promotional items such as custom USB flash drives, promotional MP3 players, and other promotional electronics are highly in demand as advertisers want to give promotional items that will be used and appreciated.

9. Sporting Goods
Sporting events, both professional and amateur, are an excellent place to advertise and it's because of this well-known fact that promotional sporting good are extremely effective giveaways. Promotional stadium cushions work for football, soccer and baseball games. Gyms can advertise new membership specials by offering promotional duffel bags as gifts with purchase. Promotional flyers, more commonly known as Frisbees are often chosen for company picnics.

10. Automotive Accessories
Promotional automotive accessories are chosen by more than just mechanics because everyone knows that they will be used. Promotional ice scrapers come in handy during the cold winter months, and everyone can appreciate receiving a promotional auto safety kit. Even promotional organizers will promote your logo, as users will value these practical items.

*Source: Written by Sarah Shepherd

Tuesday, 2 July 2013